Information consumption on social networks in times of a pandemic: Evidence from the Argentine case
Consumo de información en redes sociales en tiempos de pandemia: Evidencias del caso argentino
Consumo de informações nas redes sociais em tempos de pandemia: Provas do caso argentino
| 2022 | |
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media consumption social networks media frames COVID-19 Argentina consumo de medios redes sociales encuadres mediáticos COVID-19 Argentina consumo de mídia redes sociais frames COVID-19 Argentina |
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| Español | |
| Universidad ORT Uruguay | |
| RAD | |
|
https://revistas.ort.edu.uy/inmediaciones-de-la-comunicacion/article/view/3231
http://hdl.handle.net/20.500.11968/4587 |
|
| Acceso abierto | |
| http://creativecommons.org/licenses/by/4.0 |
| _version_ | 1807261351230308352 |
|---|---|
| author | Zunino, Esteban |
| author2 | Kessler, Gabriel Vommaro, Gabriel |
| author2_role | author author |
| author_facet | Zunino, Esteban Kessler, Gabriel Vommaro, Gabriel |
| author_role | author |
| collection | RAD |
| dc.creator.none.fl_str_mv | Zunino, Esteban Kessler, Gabriel Vommaro, Gabriel |
| dc.date.none.fl_str_mv | 2022-02-17 |
| dc.description.en-US.fl_txt_mv | This article studies the contents of the most consumed information by Facebook users in Argentina, in the context of the COVID-19 pandemic. We investigate: 1) the issues that generated the highest level of engagement in this social media; 2) the origin of the most relevant pieces of information; and 3) the type of framing that predominated in the treatment of topics associated with the pandemic. We show, first, that COVID-19 acquired greater relevance than the other issues on Facebook, although the level of engagement of users on the subject was related to several critical events associated with the pandemic. Second, the most relevant news came from media outlets with consolidated brands, so that news consumption on the social media was concentrated. Finally, geographic proximity, conflict, human interest and explicit affective features in the posts are features of the news that explain its relevance in the social media. The study consists in analyzing the news content that achieved the highest level of engagement (likes, comments and shares) on Facebook between January 2020 and June 2021. |
| dc.description.es-ES.fl_txt_mv | Este artículo estudia los contenidos de la información más consumida por parte de las/los usuarios/as de Facebook en Argentina, en el contexto de la pandemia por COVID-19. Se indagan: 1) los asuntos que mayor nivel de involucramiento generaron en esa red social; 2) la procedencia de las piezas informativas más relevantes; y 3) el tipo de encuadres que predominaron en el tratamiento de los diferentes problemas. Mostramos, primero, que el COVID-19 adquirió mayor relevancia que el resto de los asuntos en Facebook, aunque el nivel de involucramiento de las/ los usuarios/as sobre el tema se relacionó con la ocurrencia de diferentes eventos críticos asociados a la pandemia. Segundo, que las noticias más relevantes provinieron de medios de comunicación con marcas consolidadas, por lo que la lectura de información en la red social estuvo concentrada. Por último, que la proximidad geográfica, el conflicto, el interés humano y los rasgos afectivos explícitos en los posteos informativos constituyen rasgos de la información que explican su relevancia en la red social. El estudio consiste en un análisis de los contenidos informativos que mayor nivel de involucramiento alcanzaron (likes, comments y shares) en Facebook entre enero de 2020 y junio de 2021. |
| dc.description.pt-BR.fl_txt_mv | Este artigo estuda o conteúdo das informações mais consumidas pelos usuários do Facebook na Argentina, no contexto da pandemia de COVID-19. São investigados: 1) as questões que geraram o maior grau de envolvimento naquela rede social; 2) a origem das informações mais relevantes; e 3) o tipo de ambiente que predominou no tratamento dos diferentes problemas. Mostramos, em primeiro lugar, que o COVID-19 adquiriu maior relevância do que os demais problemas do Facebook, embora o nível de envolvimento dos usuários sobre o assunto estivesse relacionado à ocorrência de diversos eventos críticos associados à pandemia. Em segundo lugar, que as notícias mais relevantes vieram da mídia com marcas consolidadas, então concentrou-se a leitura de informações na rede social. Por fim, que proximidade geográfica, conflito, interesse humano e traços afetivos explícitos nas postagens de notícias constituem características da informação que explicam sua relevância na rede social. O estudo consiste na análise do conteúdo informativo que atingiu o maior nível de engajamento no Facebook entre janeiro de 2020 e junho de 2021. |
| dc.format.none.fl_str_mv | application/pdf |
| dc.identifier.none.fl_str_mv | https://revistas.ort.edu.uy/inmediaciones-de-la-comunicacion/article/view/3231 10.18861/ic.2022.17.1.3231 |
| dc.identifier.uri.none.fl_str_mv | http://hdl.handle.net/20.500.11968/4587 |
| dc.language.iso.none.fl_str_mv | spa |
| dc.publisher.es-ES.fl_str_mv | Universidad ORT Uruguay |
| dc.relation.none.fl_str_mv | https://revistas.ort.edu.uy/inmediaciones-de-la-comunicacion/article/view/3231/3500 |
| dc.rights.license.none.fl_str_mv | http://creativecommons.org/licenses/by/4.0 |
| dc.rights.none.fl_str_mv | info:eu-repo/semantics/openAccess |
| dc.source.es-ES.fl_str_mv | InMediaciones de la Comunicación; Vol. 17 Núm. 1 (2022): InMediaciones de la Comunicación; 129-161 |
| dc.source.none.fl_str_mv | 1688-8626 1510-5091 10.18861/ic.2022.17.1 reponame:RAD instname:Universidad ORT Uruguay instacron:Universidad ORT |
| dc.subject.en-US.fl_str_mv | media consumption social networks media frames COVID-19 Argentina |
| dc.subject.es-ES.fl_str_mv | consumo de medios redes sociales encuadres mediáticos COVID-19 Argentina |
| dc.subject.pt-BR.fl_str_mv | consumo de mídia redes sociais frames COVID-19 Argentina |
| dc.title.none.fl_str_mv | Information consumption on social networks in times of a pandemic: Evidence from the Argentine case Consumo de información en redes sociales en tiempos de pandemia: Evidencias del caso argentino Consumo de informações nas redes sociais em tempos de pandemia: Provas do caso argentino |
| dc.type.es-ES.fl_str_mv | vol10 |
| dc.type.none.fl_str_mv | info:eu-repo/semantics/article info:eu-repo/semantics/publishedVersion |
| dc.type.version.none.fl_str_mv | info:eu-repo/semantics/publishedVersion |
| description | This article studies the contents of the most consumed information by Facebook users in Argentina, in the context of the COVID-19 pandemic. We investigate: 1) the issues that generated the highest level of engagement in this social media; 2) the origin of the most relevant pieces of information; and 3) the type of framing that predominated in the treatment of topics associated with the pandemic. We show, first, that COVID-19 acquired greater relevance than the other issues on Facebook, although the level of engagement of users on the subject was related to several critical events associated with the pandemic. Second, the most relevant news came from media outlets with consolidated brands, so that news consumption on the social media was concentrated. Finally, geographic proximity, conflict, human interest and explicit affective features in the posts are features of the news that explain its relevance in the social media. The study consists in analyzing the news content that achieved the highest level of engagement (likes, comments and shares) on Facebook between January 2020 and June 2021. |
| eu_rights_str_mv | openAccess |
| format | article |
| id | RAD_5505e48f229b2e48a3b856a1b256f60e |
| identifier_str_mv | 10.18861/ic.2022.17.1.3231 |
| instacron_str | Universidad ORT |
| institution | Universidad ORT |
| instname_str | Universidad ORT Uruguay |
| language | spa |
| network_acronym_str | RAD |
| network_name_str | RAD |
| oai_identifier_str | oai:rad.ort.edu.uy:20.500.11968/4587 |
| publishDate | 2022 |
| reponame_str | RAD |
| repository.mail.fl_str_mv | rodriguez_v@ort.edu.uy |
| repository.name.fl_str_mv | RAD - Universidad ORT Uruguay |
| repository_id_str | 3927 |
| rights_invalid_str_mv | http://creativecommons.org/licenses/by/4.0 |
| spelling | Zunino, EstebanKessler, GabrielVommaro, Gabriel2022-02-17This article studies the contents of the most consumed information by Facebook users in Argentina, in the context of the COVID-19 pandemic. We investigate: 1) the issues that generated the highest level of engagement in this social media; 2) the origin of the most relevant pieces of information; and 3) the type of framing that predominated in the treatment of topics associated with the pandemic. We show, first, that COVID-19 acquired greater relevance than the other issues on Facebook, although the level of engagement of users on the subject was related to several critical events associated with the pandemic. Second, the most relevant news came from media outlets with consolidated brands, so that news consumption on the social media was concentrated. Finally, geographic proximity, conflict, human interest and explicit affective features in the posts are features of the news that explain its relevance in the social media. The study consists in analyzing the news content that achieved the highest level of engagement (likes, comments and shares) on Facebook between January 2020 and June 2021. Este artículo estudia los contenidos de la información más consumida por parte de las/los usuarios/as de Facebook en Argentina, en el contexto de la pandemia por COVID-19. Se indagan: 1) los asuntos que mayor nivel de involucramiento generaron en esa red social; 2) la procedencia de las piezas informativas más relevantes; y 3) el tipo de encuadres que predominaron en el tratamiento de los diferentes problemas. Mostramos, primero, que el COVID-19 adquirió mayor relevancia que el resto de los asuntos en Facebook, aunque el nivel de involucramiento de las/ los usuarios/as sobre el tema se relacionó con la ocurrencia de diferentes eventos críticos asociados a la pandemia. Segundo, que las noticias más relevantes provinieron de medios de comunicación con marcas consolidadas, por lo que la lectura de información en la red social estuvo concentrada. Por último, que la proximidad geográfica, el conflicto, el interés humano y los rasgos afectivos explícitos en los posteos informativos constituyen rasgos de la información que explican su relevancia en la red social. El estudio consiste en un análisis de los contenidos informativos que mayor nivel de involucramiento alcanzaron (likes, comments y shares) en Facebook entre enero de 2020 y junio de 2021.Este artigo estuda o conteúdo das informações mais consumidas pelos usuários do Facebook na Argentina, no contexto da pandemia de COVID-19. São investigados: 1) as questões que geraram o maior grau de envolvimento naquela rede social; 2) a origem das informações mais relevantes; e 3) o tipo de ambiente que predominou no tratamento dos diferentes problemas. Mostramos, em primeiro lugar, que o COVID-19 adquiriu maior relevância do que os demais problemas do Facebook, embora o nível de envolvimento dos usuários sobre o assunto estivesse relacionado à ocorrência de diversos eventos críticos associados à pandemia. Em segundo lugar, que as notícias mais relevantes vieram da mídia com marcas consolidadas, então concentrou-se a leitura de informações na rede social. Por fim, que proximidade geográfica, conflito, interesse humano e traços afetivos explícitos nas postagens de notícias constituem características da informação que explicam sua relevância na rede social. O estudo consiste na análise do conteúdo informativo que atingiu o maior nível de engajamento no Facebook entre janeiro de 2020 e junho de 2021.application/pdfhttps://revistas.ort.edu.uy/inmediaciones-de-la-comunicacion/article/view/323110.18861/ic.2022.17.1.3231http://hdl.handle.net/20.500.11968/4587spaUniversidad ORT Uruguayhttps://revistas.ort.edu.uy/inmediaciones-de-la-comunicacion/article/view/3231/3500info:eu-repo/semantics/openAccesshttp://creativecommons.org/licenses/by/4.0InMediaciones de la Comunicación; Vol. 17 Núm. 1 (2022): InMediaciones de la Comunicación; 129-1611688-86261510-509110.18861/ic.2022.17.1reponame:RADinstname:Universidad ORT Uruguayinstacron:Universidad ORTmedia consumptionsocial networksmedia framesCOVID-19Argentinaconsumo de mediosredes socialesencuadres mediáticosCOVID-19Argentinaconsumo de mídiaredes sociaisframesCOVID-19ArgentinaInformation consumption on social networks in times of a pandemic: Evidence from the Argentine caseConsumo de información en redes sociales en tiempos de pandemia: Evidencias del caso argentinoConsumo de informações nas redes sociais em tempos de pandemia: Provas do caso argentinoinfo:eu-repo/semantics/articleinfo:eu-repo/semantics/publishedVersionvol10info:eu-repo/semantics/publishedVersion20.500.11968/45872022-02-18 20:51:09.399oai:rad.ort.edu.uy:20.500.11968/4587https://rad.ort.edu.uyUniversidadhttps://www.ort.edu.uy/https://rad.ort.edu.uy/server/oai/requestrodriguez_v@ort.edu.uyUruguayopendoar:39272022-02-18T20:51:09RAD - Universidad ORT Uruguayfalse |
| spellingShingle | Information consumption on social networks in times of a pandemic: Evidence from the Argentine case Zunino, Esteban media consumption social networks media frames COVID-19 Argentina consumo de medios redes sociales encuadres mediáticos COVID-19 Argentina consumo de mídia redes sociais frames COVID-19 Argentina |
| status_str | publishedVersion |
| title | Information consumption on social networks in times of a pandemic: Evidence from the Argentine case |
| title_full | Information consumption on social networks in times of a pandemic: Evidence from the Argentine case |
| title_fullStr | Information consumption on social networks in times of a pandemic: Evidence from the Argentine case |
| title_full_unstemmed | Information consumption on social networks in times of a pandemic: Evidence from the Argentine case |
| title_short | Information consumption on social networks in times of a pandemic: Evidence from the Argentine case |
| title_sort | Information consumption on social networks in times of a pandemic: Evidence from the Argentine case |
| topic | media consumption social networks media frames COVID-19 Argentina consumo de medios redes sociales encuadres mediáticos COVID-19 Argentina consumo de mídia redes sociais frames COVID-19 Argentina |
| url | https://revistas.ort.edu.uy/inmediaciones-de-la-comunicacion/article/view/3231 http://hdl.handle.net/20.500.11968/4587 |
