Making Uruguayan Cinema Visible: Distribution Challenges in the Face of Streaming Platforms. Interview with Gabriel Massa

Hacer visible el cine uruguayo: las encrucijadas de la distribución ante las plataformas streaming. Entrevista con Gabriel Massa

Tornar visível o cinema uruguaio: as encruzilhadas da distribuição diante das plataformas de streaming. Entrevista com Gabriel Massa

Pritsch, Federico
Detalles Bibliográficos
2024
film distribution
Uruguayan cinema
streaming platform
cultural policies
distribución cinematográfica
cine uruguayo
plataformas de streaming
políticas culturales
distribuição de filmes
Cinema uruguaio
plataforma de streaming
políticas culturais
Español
Universidad Católica del Uruguay
LIBERI
https://revistas.ucu.edu.uy/index.php/revistadixit/article/view/3701
Acceso abierto
Resumen:
Sumario:In the last decade, various initiatives have been launched to improve the distribution of Uruguayan cinema, which has historically struggled to compete with the market dynamics dominating the commercial circuit. Notable among these efforts is the establishment of a new circuit for national cinema through public venues and collaboration with the Cinemateca Uruguaya, as well as the development and launch of the streaming platform CineUY. In this interview, we speak with Gabriel Massa, one of the most significant distributors and cultural managers of national and independent cinema in Uruguay, about the main challenges in distribution and the unique aspects of CineUY: its potential as a repository of national cinema and the weaknesses that have hindered its broader visibility.